Scale
14M+
Hectares protected in BC
Covering nearly 15% of the entire province across 1,000+ parks and protected areas. One of the largest park systems in North America.
Trailblazer
Give a Sh*t. BC is Unreal.
BC has wild places unlike anywhere on earth. Keeping them that way takes more than good intentions. It takes people who actually give a sh*t. Trailblazer is where outdoor lovers, local brands, and the people doing the real work come together to celebrate BC's outdoors and protect what makes it unreal.
What is Trailblazer?
A Trailblazer knows that the best places don't stay that way on their own.
Welcome to Trailblazer
BC's wild places have been cared for, travelled, and understood by First Nations peoples for thousands of years. That relationship with the land, deep, reciprocal, and ongoing, is the foundation this is built on. Being a Trailblazer means going further than the well-worn path and taking responsibility for what you find there. The mountains, the coastline, the old growth. Worth exploring. Worth protecting.
Let's Start with the Facts
BC is Unreal.
The Numbers Prove It.
BC is one of the greatest places on earth to get outside. It has room to grow, but only if we protect what makes it so special. The good, the real, and why it matters.
Scale
Give a sh*t
about bc's
outdoors.
From the Community
This is what giving a sh*t looks like.
Real work. Real results. Here's what happens when a community actually shows up.
Conservation
82+
Places protected across BC
Over 403,000 acres of ecologically significant land protected in partnership with First Nations, local communities, and the Province.
From the Community
People doing cool sh*t.
Every week, a story from someone in BC's outdoor world worth knowing about.
This Week
Featured Story
Coming soon.
Every week, we pull a story from that issue's newsletter — a person, brand, or organization in BC's outdoor world doing something worth knowing about. Check back once we launch.
Be the first to read itGive a sh*t. Get good sh*t.
Trail picks. Brand perks. BC outdoor news. Every week.
Every week, trail picks that haven't been Googled to death, perks from brands that actually belong out there, local events, park news, and everything happening across BC's wild places right now. No fluff. Just the good stuff.
Become a TrailblazerReady to give a sh*t?
Join free. Get in early, lock in founding community status, and be first to access trail picks, partner perks, and everything coming next.
Become a Trailblazer